Books in Milne
Ad Women by Call Number: HF5805 .S58 2009
Marketing Metaphoria: What deep metaphors reveal about the minds of consumers by Call Number: HF5415.32 .Z353 2008
Predictably Irrational: The Hidden Forces That Shape Our Decisions by Call Number: BF448 .A75 2008
Consumer Behavior Core Books
Link to an alphabetical listing of Consumer Behavior Core Books from the University of Florida Library. Titles can be ordered using IDS if not available in Milne Library.
Books and Library Materials
To find books and other materials on the topic of consumer behavior, search for the following:
(Clicking on a term will initiate a search in the library catalog.)
Reference Materials
The American Marketplace: Demographics and Spending Patterns by Call Number: electronic resourcePublication Date: 2007Provides the demographics and spending patterns of American consumers. Includes data on education, health, housing, income, labor force participation, living arrangements, population, spending, and wealth.
The American Marketplace: Demographics and Spending Patterns by Call Number: ref. HA203 .A635Publication Date: 1971-present- Complete Economic and Demographic Data Source (CEDDS) by Call Number: Census & Demographic Data Room HC101 .C616Publication Date: 2008
Encyclopedia of Human Behavior by Call Number: ref BF31 .E5 1994A four-volume reference source on human action and reaction, and the thoughts, feelings, and physiological functions behind those actions.
Encyclopedia of Psychology by Call Number: Upper Level ref BF31 .E52 1994- State Profile: New Jersey and New YorkCall Number: HC107 N5 S72Historical data from 1970 and projections up to 2040 in excel. Find info on population by age and race, employment by industry, earnings of employees by industry, personal income by source, households by income bracket and retail sales by kind of business.
